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The vast empire had "humble beginnings" as a modest cartoon company in the 1920s before becoming a household name in the entertainment sector today. The Walt Disney Company was the first entertainment company to appear on Fortune's list of the world's most admired companies, ranking 5. 2017's Most Successful, Understanding the history of The Walt Disney Company begins with Walt

Disney, the creator of the formidable organisation that is now well-known. His foundations marked the start of an empire that expanded with his films and animation and eventually gave rise to some of the most popular theme parks in the world. Analysing Disney's past enables one to gain a more complete grasp of the foundation upon which the empire has been created.

Walt Disney Himself
Once Mickey Mouse was a success, Walt Disney himself rose to fame. His upbringing on a farm with four siblings was simple. Walt's elder brother Roy Disney said of him: "He had that thing about him that you like him. Everyone liked him because he was so sincere in all he did. Our home life as a family was amazing. Marceline, paragraph 2 Walt was influenced by his father's wife, Margaret, from his modest beginnings.

She used to bring him pencils and drawing tablets so that he could start creating art at a young age. Walt left the farm and relocated to Kansas City, where he became interested in movies and vaudeville and developed aspirations to work as an entertainer. Walt Pfeiffer, an entertainment enthusiast, recalled that he and Walt Disney used to perform as "The Two Walts" at local amateur evenings when they both lived in Kansas City. In The Entertainer, paragraph one Walt and his family relocated to Chicago after this introduction to the entertainment industry, where Walt continued to draw for his high school newspaper and pursue his dream of becoming a newspaper cartoonist. He then served in the army from 1917 to 1918 as an ambulance driver.

After that, Walt returned to Kansas City and began working at Pesmen-Rubin Commercial Art Studio for a meagre wage. Nevertheless, Walt was ecstatic at the time, exclaiming, "Somebody was paying me $50 a month to draw pictures!" 2017's The Dawn, paragraph 1 Walt first met Ub Iwerks in 1920, and the two remained friends for the whole of Walt's career. Walt stole one of his bosses' stop motion cameras to experiment with different ways of executing the drawings he was creating for animation while they were both employed at the Kansas City Slide Company. Walt Disney said, "We work out tricks that they hadn't done. I was extremely captivated with the physics of the whole thing.” The State of the Art Walt moved to Hollywood in 1923 after his business, Laugh-O-Grams, failed in Kansas City.

The Disney Brothers Studio was founded in 1923 after Walt and his brother Roy relocated to Hollywood. (Paragraph 4 of The Move to Hollywood) Walt Disney's first success, the "Alice Comedies," gave this fledgling firm a contract. In the live-action television series, a little girl interacted with animated characters. Later films like Mary Poppins used this strategy. After Alice's commercial success, Walt and Roy changed the name of their company to Walt Disney Studios and relocated to a new location on Hyperion Avenue, where many of today's top Disney productions were eventually produced. Following Charles Mintz, his distribution representative, Walt Disney suffered. Mintz was able to acquire Walt's animators and his treasured creation, Oswald the Lucky Rabbit, by making agreements with Universal Studios.
This would have signalled the end of many animators' careers, but Disney's empire was just getting started. A year later, in 1928, Mickey Mouse was created as a response to the tragedy of Oswald's abduction. Mickey distinguished himself from the competition because to his creative flair, particularly with the revolutionary animation Steamboat Willie, which featured the first synchronised sound animation ever presented on a large screen. Walt Disney helped Mickey become a household name as his success increased rapidly. Together, they developed.

Snow White and the Seven Dwarves, Walt Disney's first feature-length film, was released nine years later (Lev-Ram, 2014). Walt was learning about the finest leadership methods and approaches for the business whether the movie was a success or a failure, and it served as the starting point for the remainder of Disney's growth. Disney persisted despite the fact that its first several feature-length films did not perform particularly well in commercial theatres. The Walt Disney Company entered the entertainment sector as a result of the re-release of some of the films in an effort to increase their popularity.

Over a million people passed through the gates of Disneyland in the first two months after it opened in 1955.
The Walt Disney Company has produced the best calibre entertainment for almost a century. Disney has always offered enduring entertainment for the whole family, from its humble beginnings as a cartoon studio in the early 1920s to the Company of today, which includes Pixar, Marvel, Lucasfilm, Searchlight Pictures, and 20th Century Studios, in addition to Disney Parks and Resorts around the world.

Sriparna Mukherjee
Amity University Kolkata


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